Welcome to the Deja Vu Love Boutique, North County’s Family Owned & Operated premiere purveyor of lingerie and sex toys for over 10 years.

In a world of hole-in-the-wall arcades and sex shops, we strive to set ourselves apart from the rest. Our large, brightly-lit boutique warmly welcomes guests of all orientations — from beginners to experts, the skeptical to the curious — every person will exit the boutique feeling sexy, confident, and well-informed.

So what’s in store for you here at the Love Boutique? We carry every major brand of lingerie, with a selection that will fit every body type and budget, as well as a growing collection of sure-to-stun festival and rave wear. On the eighteen-and-up side of the store you’ll find an expansive selection of novelties suitable for any experience level and educated associates who can discreetly guide you through your adventure, as we take pride in sexual wellness education and creating memorable experiences for our guests.

We hope to see you in soon — whether it’s to shop, learn, or to join us at one of our events — and that you’ll continue to be a member of our community for years to come.

Check out what people are saying about us on Yelp!


Deja Vu Love Boutique
2130 Industrial Ct. Vista, CA 92081

Sunday - Saturday: 10:00am to 10:00pm